Editorial Policy

Our editorial policy is built around verifiable licensing context, practical usability comparisons, and clear risk communication.

Source hierarchy

For regulatory statements, we prioritise official sources, including the UK Gambling Commission public register and current UK advertising code references.

What we score

Editorial bands reflect our judgement of interface clarity, terms readability, safer-gambling signposting, and practical user journey design.

What we avoid

We avoid unsupported claims, fabricated user statistics, and language that implies guaranteed outcomes. We also avoid content that could encourage reckless play.

Updates

Pages are reviewed and amended when material licensing or operator information changes. Correction requests can be sent through the contact route.